Why Executives Get Impatient – Fear!
by Kate Nasser | 23 Comments »
If you fear executives because they seem impatient, knowing why they are impatient will help you work better with them. It can also reduce your fear!
Whether you have frequent interactions with executives or the occasional presentation to them, insight about what executives fear can guide you to modify your people skills when you work with them. The results are amazing.
I often teach managers (technical and non-technical) how to make effective presentations to executives. These insights and practical tips have helped thousands.
- Executives are pressured to perform broadly. They need to funnel info to hit the mark. When you blabber on with details before the main point, you scare the bejeebers out of them.
Tip: Know your purpose and get to the point. - When executives feel that your need for validation and personal expression is more important to you than the business goal, you scare the bejeebers out of them.
Tip: Their comprehension goes up and their fear goes down when you focus on their perspective. - When executives ask for one thing and you give them everything but that thing, they feel trapped. You scare the bejeebers out of them.
Tip: Give them what they want. If you cannot deliver it, tell them how close you can get with another option. - When you tell them the problem without offering a feasible solution, they feel they are steering a ship with no crew. You scare the bejeebers out of them.
Tip: Do your job; don’t ask them to do it! - When you hesitate, waffle, freeze in a fumble instead of recover, executives see only the weakness of the organization. You scare the bejeebers out of them.
Tip: Think of what could go wrong and prepare how you will handle it. - When you ask for the sun and the moon when the organization is on shaky ground, executives witness mania instead of sanity. You scare the bejeebers out of them.
Tip: Show them up front how your request/solution makes the ground firmer.
Remember, most of what executives do depends on others. That alone induces fear. They do not accomplish tasks purely with their skill and experience. Yet they are accountable for the success of the organization.
Do not add to their fear. Reduce it with preparation, insight, and focused communication.
A Salute: This post was inspired by Bruce Gabrielle’s 9 Tips to Nail Your Next Executive Presentation. Bruce states it so well: “Don’t be afraid of executives, be afraid for them.” Kudos Bruce.
From my professional experience to your success,
Kate Nasser, The People-Skills Coach™
©2011 Kate Nasser, CAS, Inc. Somerville, NJ. If you want to re-post or republish, please email info@katenasser.com. Thank you for respecting intellectual capital.
Kate Nasser, The People-Skills Coach™, advises, coaches, and trains professionals across diverse industries on customer service, teamwork, and leading change. She turns interaction obstacles into interpersonal success at work. See this site for workshop outlines, DVD info, and customer feedback.

What a delightful post! Six terrific points delivered with wit and style. I love reading blogs like this.
As far as dealing with execs, I’ve always felt that it’s important to try to align your goals with theirs (or at least make it seem like they are!).
Kate, this is exactly the same attitude a candidate needs to have when they are going for the big interview. If I don’t get the sense that the candidate can see the Company’s perspective, identify the problem, and provide a palate of viable solutions, they just aren’t going to get the job.
Perhaps your presenters need to remember that presenting to executives is like a job interview!
Interesting analogy Lynn. And great advice for all job seekers. Many thanks for giving your experience to the readers here at Smart SenseAbilities.
I welcome you any time.
Kate
Funny posts that also teach are among my favorite kinds of posts, and this is right at the top of the heap.
What you are really talking about here is the old adage, “Step into someone else’s shoes.” It’s not always as easy as people think to be the boss or even the middle manager. You do a great job of not just encapsulating those fears, but also offering advice on how to break through.
Great post!
Hi Margie,
I had fun writing it and was hoping that others would laugh and learn. Your feedback is very valuable. And your insight will ring out to many — it isn’t easy being the boss!
Appreciate your time and experience that you have shared here.
Kate
[...] Ever wonder why your boss always seems impatient with you? Kate Nasser has an answer – fear. Or as she would say in her post – don’t scare [...]
Hi Kate – I love this article! What a great read to humanize the executive and help the presenter focus their message. This is the article of the week for me.
Thanks also for your kind mention of my blog post. I’m glad it inspired this terrific article.
–
Bruce Gabrielle
Author, Speaking PowerPoint
Thank you Bruce. You truly did inspire me and I am honored that you found my post so valuable.
All the best and let’s stay connected,
Kate
You’ve done it again, Kate! With charm and wit, you’ve taught us about perceptions, and how limiting they can be – especially in an us/them environment.
Helping “us” cut away the perception of what is going on in an executive’s head, allows for a rare glimpse into what they REALLY are thinking.
The more we come to understand “them”, the more we can realize (contrary to popular belief) we are all usually on the same side!
Excellent post, Kate.
I love the energy in all of your writings – and the truthful place from which you emit your words! In my daily collaborations writing the ‘unique value propositions’ for professionals and executives by way of career resume stories, I find shepherding my clients past their own idiosyncratic fears and self-focus tendencies is critical. They must move through their emotional clutter (of job loss or job change) to zero in on how their message can compellingly (and succinctly) respond to the reader’s pain (and fear). It’s all about ‘the audience,’ (i.e., all about ‘them,’ not ‘you’).
I especially liked your closing:
“Remember, most of what executives do depends on others. That alone induces fear. They do not accomplish tasks purely with their skill and experience. Yet they are accountable for the success of the organization.”
As such, show, through your words, that you can BE that person they can depend upon to make them/the organization successful!
Best,
Jacqui
Exactly Jacqui. Much of my work — consulting, training, coaching — is about factoring in others’ perspectives before you act. When it comes to executives, it is to a greater extent. They need to depend on others so be the one they can depend on. Bingo.
Thanks for your contribution here at Smart SenseAbilities.
Kate
I wonder if “scare” and “fear” are strong words. (I realize that’s part of the point you’re making too.) Part of being an executive is handling people with the 6 problems you mention above. Everyone in the organization in fact, must deal with all 6 problems not only personally but when being made by peers or direct reports. We should all be helping our coworkers focus, understand the big picture and be part of the solution. I don’t think of it as fear as much as part of the job. My only “fear” would be that my boss would get tired of me allowing that problem before I fixed it.
When briefing high level execs know your audience and spit it out!
If you don’t know an answer, be sure to find out fast and get back with them.
The execs need information to make decisions. Make sure your info is solid, well researched and presented in such a fashion that the exec will want to listen to what you have to say.
So often the presentation is disjointed and not follow-able. Don’t be disjointed.
Matt
Kate,
What a tremendous, diametric post. So perfectly explained, that awkward gap between employee over-communication and management’s need for condensed, analytical summations. This post will help many companies and crews revise their best-practices going forward.
Baron
Thanks Baron. You condensed the meaning of this post very well! Something tells me you understand executives.
Kate
Kate, you have a wonderful writing style. I thoroughly enjoyed this post. Too many presenters focus on what they want to say rather that what they want to accomplish. If you follow the later, the audience is first and foremost. It’s also important to note that if you are scaring the bejeebers out of the executives, could you imagine how you’re direct reports feel? Thanks again for sharing!
Best,
Frank
Kate, this is all about preparation. Know your audience and deliver what they want. The more time you take to study executives (or the “big wigs” as I call them), the more accurate your pitch will be. You presented some very good, practical tips. If you can handle #1, then the rest are easy.
I couldn’t agree more Joshua. Yet so often people think of preparation as organizing their thoughts. The crucial part of preparation is organizing and delivering from the audience’s perspective.
Thanks for weighing in and tweeting on Twitter.
Kate
[...] Kate Nasser on Executive Fear. [...]
A cute post with some good points, but where are these fearful executives? When the listed scenarios occur, I’ve seen execs get impatient, disgusted, and frustrated. But fearful and scared? Nope. The good execs put on their coaching hats (maybe because they’ve been there), better ones know how to turn the situation around, and the truly great ones, know how to prevent such occurrences.
Hi Anne,
Thanks for your comment. As for fearful and scared, I don’t mean paralyzed. The actions you suggest are just that — actions to handle the situation. And I do agree that many know how to coach, turn the situation around, and better yet prevent!
Down underneath, there are many feelings they don’t show — or admit to the general public.
Kate
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